Bill Marriott en conférence à l’IABC

Cette semaine à New York, c’est la conférence internationale du International Association of Business Communicatiors – IABC, et ce matin, il y avait une conférence de Bill Marriott.

« Marriott on the Move. » The phrase has many meanings. It’s the title of the CEO’s new blog. It’s used by employees to signal continued growth and development-for the company and themselves. It’s become something of a mantra for a company and its leaders who say they will never be satisfied with the status quo.

J.W. Marriott, Jr., is regarded as a lodging innovator, as chairman and chief executive officer of Marriott International, Inc., one of the world’s largest lodging companies. His leadership spans more than 50 years, and he has taken Marriott from a family restaurant business to a highly respected and successful global lodging company with more than 3,000 properties in 68 countries and territories.

Grâce à Twitter et Joseph Thornley, j’ai pu suivre en direct les faits saillants de la conférence de M. Marriott et j’aimerais ici les partager avec vous. Pour les non habitués avec Twitter, je vous recommande de lire à partir du bas.


thornley

Bill Marriott’s advice to other CEO bloggers: keep it personal. Talk about the things you care about. #iabc08
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Bill Marriott is impressed with the volume of comments he receives on his blog #iabc08
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Bill Marriott uses a recorder to dictate his blog posts. #iabc08
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Bill Marriott with all of the technology we use, it’s important to remember the basis of good communicationis the personal touch #iabc08
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Bill Marriott: sees his blog not as a breakthrough in technology, but as a great way to tell stories #iabc08
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Bill Marriott encourages Marriott employees to use the company Intranet as the main souirce of info about the company #iabc08
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Bill Marriott: Marriott has moved much paper communication onto the Internet, including a YouTube channel #iabc08
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Bill Marriott believes in communication on demand for the internet generation #iabc08
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Bill Marriott: started managing the first Marriott Hotel in 1957 at the age of 25 – today 3000 hotels #iabc08
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Bill Marriott, CEO of Marriott Hotels, blogs as a means of communicating with his global workforce #iabc08
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I’m at the #IABC08 in New York
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Posted in Blogue, Entreprise 2.0, Web 2.0 and tagged , , , .

Pascal Veilleux

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